The writing is very different when it is optimized for search engines for a particular item (a blog post) when it is for a page of a site. We must take into account the characteristics of each text to translate web optimization strategy.
If the wording is for a blog post, with a particular topic, with an area more or less clearly determined by the subject or the editorial line of a blog, because the characteristics will be described along our Guide SEO Copywriting. Namely, optimized titles, keyword density, not very long sentences, a pyramid of information, basic structure optimized, and so on.
This differs when we need to draft a part of the web. For example, we are starting a site and it's time to fill the pages of textual content of the site. The final idea remains the same for both cases: the texts have optimized our site, whether blog or a html site in common. But unlike the article, the texts common sites are closely related to web design and extension generally short and concise.
The relationship with the web design should not be an impediment to optimization. On the contrary. For example, the titles of our site, which are usually with colorful letters with pre-designed fonts, and so on. We should always avoid using titles with images only a cosmetic issue. Must be made in text with different fonts and colors if you like, but in text. To optimize them, nothing better than <h1>!
The rest of the text on each page, though short, should contain keywords highlighted and hyperlinked (if possible) should be clear, well-distributed information. We must spare no text on our website. Although the characteristics and trends of the modern turn to clear sites, with slide images and little text, the text continues to be the king in the web optimization.
If the wording is for a blog post, with a particular topic, with an area more or less clearly determined by the subject or the editorial line of a blog, because the characteristics will be described along our Guide SEO Copywriting. Namely, optimized titles, keyword density, not very long sentences, a pyramid of information, basic structure optimized, and so on.
This differs when we need to draft a part of the web. For example, we are starting a site and it's time to fill the pages of textual content of the site. The final idea remains the same for both cases: the texts have optimized our site, whether blog or a html site in common. But unlike the article, the texts common sites are closely related to web design and extension generally short and concise.
The relationship with the web design should not be an impediment to optimization. On the contrary. For example, the titles of our site, which are usually with colorful letters with pre-designed fonts, and so on. We should always avoid using titles with images only a cosmetic issue. Must be made in text with different fonts and colors if you like, but in text. To optimize them, nothing better than <h1>!
The rest of the text on each page, though short, should contain keywords highlighted and hyperlinked (if possible) should be clear, well-distributed information. We must spare no text on our website. Although the characteristics and trends of the modern turn to clear sites, with slide images and little text, the text continues to be the king in the web optimization.
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